Who Are We?

K-STAR 7

At K7, we believe fashion is more than just clothing - it’s how you show up in the world. That’s why we bring you curated style, seamlessly delivered to your door, alongside standout content that keeps you inspired and informed. Every day, we push boundaries and explore new ideas - whether it’s through trend-forward collections, tech-savvy solutions, or campaigns that spark conversation. We’re here to make fashion accessible, expressive, and empowering - because when you look good, you feel unstoppable.

Our History

Our story began in 1968, rooted in a passion for craftsmanship and an eye for detail. Over the decades, while trends have come and gone, our approach to manufacturing has stayed the same. We still follow a meticulous five-step process - knitting, dyeing, cutting, assembling, and perfecting each piece with care. It’s this hands-on approach that gives K7 its signature quality and character. From generation to generation, we’ve remained committed to creating garments that aren’t just stylish, but built to last. Fashion may evolve, but integrity never goes out of style.

Our Vision

We’re on a mission to become South Africa’s most loved and influential fashion destination. This ambition drives everything we do—from designing with intention to crafting an exceptional online experience that’s as enjoyable as it is efficient. But beyond trends and technology, what really fuels us is the desire to make people feel seen, confident, and powerful in their own skin. Through fashion, we empower our community to show up as their most authentic selves—bold, unique, and unapologetically them.

Our Customers

KStar7 is a destination and a community. Our customers are curious, expressive, and style-conscious—individuals who know that fashion isn’t just about keeping up, but about standing out. They’re youthful in spirit, ambitious by nature, and mature in their approach to quality and value. Whether they’re dressing for the everyday or the extraordinary, they see style as a tool for telling their story. Our loyalty program is our way of saying thank you—with four levels of rewards, exclusive events, styling tips, and surprise gifts to keep the relationship as dynamic as our customers are.

Our Shoe Collection

From sleek heels to statement sneakers, kStar7 offers a thoughtfully curated range of shoes for both women and men. Whether you're chasing comfort or making a bold statement, our selection moves with the trends and caters to every occasion. We source the best of both local talent and global brands to bring you a mix that’s always fresh and relevant. If there’s something you can’t find, our Customer Service team is just a click away—ready to help you step into your next favourite pair.

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